Every business is set up with the hope of achieving success, and one of the most important aspect of a business today is to ensure its online representation (via its website) can be found on the web. Considering the size, depth and accessibility of the World Wide Web today, how can you ensure that your website is more noticeable than hundreds if not thousands of other competitors out there?
For those of you who do not know this already, the term ‘Search Engine Optimization’, widely known as ‘SEO’ in short, is a system of practice to optimize, tweak and tune a website solely for the purpose of attaining a high page ranking within search engines. Your success almost depends on the ability of your website to be searched and seen by internet users today.
SEO involves a lot of work and commitment to achieve a high ranking status but it is this high ranking status that you want your website to be. The higher your website ranks on a search engine, the higher the volume of traffic directed to your site will be, and this higher volume of traffic equals to your potential numbers of customers.
There are many facets to SEO and they are far too long and complicated and would require a chapter of its own. How it really work can be broken down like this: basically, there are two main processes to SEO; an on-page optimization process to optimize the website itself, and an off-page optimization process which contains strategies concerned around the external environment of the website.
On-page optimization means that every aspect of a website is to be tuned for the purpose of being search engine friendly, and it generally includes the META tagging, page name, size of page, page load time, website composition, structural trees, etc.
Off-page optimization is building links for a website and one of the most effective ways of link building is by manual directory submissions, and this is what it entails:
To Get Your Website Indexed Search engines like Google and Yahoo send out crawlers, bots, or web spiders to search the web for new sites that come up every day. If you have a new site and you want search engines to know of its existence, then there could not be an easier and better way to let a search engine know that than by having them find your site through links in various SEO-friendly directory sites available out there today.
One-Way Links Means Improvement in Search Engine Rankings
Most directory sites provide one way links, which is extremely beneficial from the SEO point of view. Search engines give importance to the number of inbound links to your site when ranking it for a given position during a search, and one-way links are thought to be valued much more than reciprocal links (links exchanged with other sites). Thus, directory links can help give a boost to your SEO efforts, and thence, your rankings.
Targeting Specific Keywords and Phrases
Most directories allow you to provide a link with keywords describing your site. It is not easy getting links to your site with the keywords you want and web directory sites serve as the easiest medium for getting such links. Getting links with targeted keywords and phrases can have search engines favouring your site over others when ranking for the given terms. A Traffic Provider with Limited Benefit in Some Directories There are not many web directory sites that could boast of providing your site with traffic that would number in the hundreds per day but there are a few directories that are known to give some traffic (albeit very little) to sites in certain categories. Most Web Directory Sites Are Free to Submit to, it makes business sense to have your site listed in as many SEO friendly directories as possible. After all, you will not lose anything for doing so.
In short, even though finding and submitting to right web directory sites is a time consuming process which can take quite a bit of effort, you can save yourself the trouble by engaging a good quality manual submission to directory service like ours to generate back links and get your site submitted to all the high quality SEO friendly directories out there. We have a sizeable team of directory submitters and content writers who are well-trained in web directory submission, and can provide you the entire package of off-page website optimization service from writing the necessary descriptions to performing the directory submissions itself.